Piers Morgan to Leave Rupert Murdoch’s British Empire to Focus on Uncensored YouTube Channel
Piers Morgan, the British broadcaster and journalist, is leaving Rupert Murdoch’s British empire to focus on expanding his Uncensored YouTube channel in the US and other international markets. Morgan and News UK, the publisher of The Sun and The Times, have agreed to a deal that will see him take ownership of the Uncensored media brand and its 3.6 million-strong YouTube subscriber base through his production company, Wake Up Productions.
As part of the deal, Morgan and News UK have struck a four-year revenue-sharing agreement, with News UK receiving a slice of the advertising revenue generated by Piers Morgan Uncensored until 2029. Morgan will also continue to write occasionally for News Corporation’s newspapers, including The Sun and New York Post.
Morgan’s new arrangement marks a significant shift in the way he will approach his media career, with a focus on building the Uncensored brand and expanding its reach. He has also signed a deal with Red Seat Ventures, a US-based agency that partners with prominent media figures to help them exploit commercial opportunities through sponsorship and other revenue streams.
Morgan’s decision to leave News UK reflects his belief that broadcast audiences will increasingly shift away from mainstream channels to platforms such as YouTube. He plans to initially focus on expanding his show to US audiences, with a wider international strategy to follow.
In a statement, Morgan said, “I have had a great time working back at News and am delighted that we will continue to be partners. Owning the brand allows my team and I the freedom to focus exclusively on building Uncensored into a standalone business, editorially and commercially, and in time, widening it from just me and my content. I’m very excited about the potential for Uncensored.”
