A New Coalition Forms to Keep Hollywood in Hollywood
A new coalition of over 30 businesses and organizations, including studio operators, payroll providers, film equipment providers, and the Motion Picture Association, has formed to lobby for keeping the motion picture industry in Los Angeles. The California Production Coalition was launched with an independent poll that suggests California voters support keeping the industry in the state.
The move comes as the state prepares to double its film and TV incentive program to provide $750 million in tax relief to producers who film in California. The program is aimed at keeping production in the state, as many projects have been moving outside of California in search of more attractive tax incentives.
The coalition was formed in response to a decline in production activity in the state, which has resulted in a ripple effect that impacts the industry’s supply chain. According to industry tracker ProdPro, global production volume fell 17% in the third quarter of 2022 compared to the same period in 2022.
The new coalition is also calling for the tax credit program to be expanded to include additional programming, such as game shows, competition shows, talk shows, and reality TV shows. A recent study commissioned by the coalition found that a majority of voters in California support this idea.
The coalition’s members, including Pam Elyea, owner of equipment rental company History for Hire, and Kavon Elhami, CEO of Camtec Motion Picture Camera Systems, emphasized the importance of keeping the industry’s roots in California and ensuring that the state remains a hub for the motion picture industry.