A New Real Estate Platform Aims to Give Users Insight into Political Leanings of Neighborhoods
A tech startup named Oyseey is launching a new real estate platform that will allow users to view the political leanings of different areas they are considering moving to. The platform will initially be available in South Florida and New York City, and will provide consumers with data on consumer and political trends in each block. This includes information on election results, campaign contributions, and commercial data.
The platform’s launch comes as a recent survey from Realtor.com found that about a quarter of Americans are heavily influenced by local and national politics when deciding where to buy a home. According to the survey, 38% of respondents believe their political views align with those of their neighbors, and 17% have considered moving due to such differences.
Interestingly, the survey found that millennials were more likely to be influenced by political views, with 28% saying their decision to buy a home was highly influenced by politics. This compares to 16% of baby boomers who gave the same answer.
Liberals were also more likely to prioritize political views when making a decision, with 30% of respondents giving this answer, compared to 27% of conservatives and 18% of moderates. Hannah Jones, a senior economic research analyst at Realtor.com, notes that millennials, in particular, are likely to prioritize living in a community where most people share their political views, given their stage of life.
The new platform is set to provide would-be homebuyers with valuable insights into the political makeup of different neighborhoods, allowing them to make more informed decisions about where to put down roots.
